Head Mod Girl @ModGirlMktg, digital marketing junkie, dedicated business marketing consultant, online branding #nerd.
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Hi, I'm Mandy McEwen, Founder and President at Mod Girl Marketing and Author/Blogger at 8 Ways in 8 Days.
Tuesday, October 7, 2014
Public Relations Expert Shares 3 Tips for Mainstream Media Exposure on the Mod Chronicles
San Diego, CA -- (ReleaseWire) -- 10/07/2014 -- In the inaugural post of their new guest blogger series Mod Chronicles, the team at Mod Girl Marketing releases an article focusing on mainstream media exposure. The post, written by public relations manager Loolwa Khazzoom, gives businesses 3 tips for getting covered by mainstream media. Khazzoom writes that any business owner, author, performer, or entrepreneur should be seeking placement in mainstream media. Being picked up by a national outlet gives a business or brand more credibility than advertising—anyone with money can buy an ad placement, but a brand needs to have something special to be featured in that media outlet. Brands should also know that mainstream media is formulaic, and once a brand cracks the code, it’s only a matter of time before the story gets picked up. By doing some detective work and strategic pitching, finding an outlet to tell the story becomes simpler. Along with their formulaic nature, these mainstream
http://bit.ly/1tvkwnK
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