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Hi, I'm Mandy McEwen, Founder and President at Mod Girl Marketing and Author/Blogger at 8 Ways in 8 Days.
I am a full time online marketer, business owner, and digital marketing consultant. I love SEO and content marketing. On this blog you'll find some of my recent blog posts and press releases.

To view my early years bio click here and to view my professional bio click here.

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Tuesday, October 7, 2014

Public Relations Expert Shares 3 Tips for Mainstream Media Exposure on the Mod Chronicles


San Diego, CA -- (ReleaseWire) -- 10/07/2014 -- In the inaugural post of their new guest blogger series Mod Chronicles, the team at Mod Girl Marketing releases an article focusing on mainstream media exposure. The post, written by public relations manager Loolwa Khazzoom, gives businesses 3 tips for getting covered by mainstream media. Khazzoom writes that any business owner, author, performer, or entrepreneur should be seeking placement in mainstream media. Being picked up by a national outlet gives a business or brand more credibility than advertising—anyone with money can buy an ad placement, but a brand needs to have something special to be featured in that media outlet. Brands should also know that mainstream media is formulaic, and once a brand cracks the code, it’s only a matter of time before the story gets picked up. By doing some detective work and strategic pitching, finding an outlet to tell the story becomes simpler. Along with their formulaic nature, these mainstream
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