8 Ways Social Media Affects Your SEO

To an innocent bystander, Search Engine Optimization seems like a complex sort of wizardry that brings a website from virtual obscurity to the top page of Google results. Even from the inside of this industry, we have to agree. There are a dazzling array of different items that go into the pot when cooking up just the right algorithm to attract Google s wandering eye. Social media has become one of the most important ingredients in recent years, as you can plainly see in this infographic: Here are eight of the most important ways social media affects SEO: 1. Social media helps your site get indexed faster. Search engines find websites quickest when there are a lot of links acting as arrows, pointing to content that matters. It s as if every person who re-tweets your content is saying, Hey, check this is out, Google! A study by SEOMoz found that a post which receives three or more re-tweets gets indexed 50% faster. 2. Social shares a new form of link building. Link building is as old a
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