6 Lessons Learned from Google’s Mobilegeddon

Prior to the April 21st Mobile Apocalypse deadline, Mod Girl Marketing fielded many questions from concerned entrepreneurs who had heard scary reports that their website may be banished from search engines and all the progress they d worked for over the years would be erased overnight. Some of their concerns were perpetuated by over-hyped SEO blog posts, predicting perpetual doom and gloom for businesses that failed to conform. As seasoned SEO professionals dealing in Google algorithm changes for more than a decade, we know that a Google update is not usually the end of the world. Companies that relied on spammy Black Hat SEO tactics have been rocked by Google updates in the past, but the average company that focuses on responsive web design and quality content is unlikely to fall off the map entirely due to a couple algorithm tweaks. That said, mobile optimization is crucial for sales conversions; now it s prioritized for search ranking, too. Honestly, it seems like a long time comi
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