Top 5 Digital Marketing Trends and Tactics for 2015

Happy New Year, friends! The year 2014 brought many exciting twists and turns to our ever-changing industry. We saw a dramatic surge in mobile content consumption, technology that boosted ad retargeting response by up to 400 percent, and new ways of approaching local marketing. What s in store for 2015? We expect many of the same trends from 2014 to remain constant, but there are also a few new concepts to wrap your mind around as well. Here we present five digital marketing trends and tactics to consider when drawing up your strategy for 2015. As always, if you would like assistance creating your marketing plan or implementing any portion of it, Mod Girl Marketing is fully equipped to help! Top 5 Digital Marketing Trends for 2015 1. The emergence of real-time marketing A few savvy marketers already specialize in a trend known as real-time marketing and have been since the dawn of Twitter. Yet, it s a tactic that takes dedicated personnel and resources, which every company may not hav
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