8 Ways to Improve Your Facebook Engagement Without Ads

Recently Facebook revealed a month-long error in their reach and engagement metrics. Our team at Mod Girl Marketing noticed this a few weeks back as several of our clients Facebook posts revealed a very low reach but high number of likes. We assumed something was off with the FB system and we were right. Given this recent finding and the buzz around Facebook Pages and the lack of reach without investing advertising dollars, we decided to put together the top 8 ways Facebook Pages can improve their engagement without spending money. Social Media Speaker Michael Leander defines positive Facebook engagement as anything above 1%. Average engagement ranges from 0.5 to 0.99% and anything below 0.5% requires intervention. To calculate your engagement rate, you ll want to consider: Image Source: SocialBakers.com Of course, each industry differs in the level of engagement attainable. People are much more likely to interact with posts about vacationing at Disney World, versus getting an oil cha
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