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Hi, I'm Mandy McEwen, Founder and President at Mod Girl Marketing and Author/Blogger at 8 Ways in 8 Days.
I am a full time online marketer, business owner, and digital marketing consultant. I love SEO and content marketing. On this blog you'll find some of my recent blog posts and press releases.

To view my early years bio click here and to view my professional bio click here.

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Thursday, June 5, 2014

Mod Girl Marketing Explains Rebranding & Why It's Crucial for Companies of All Sizes


San Diego, CA -- (SBWIRE) -- 06/05/2014 -- Branding is a core tenet of marketing and a crucial component of any business plan. In addition, a brand isn’t a static thing – every brand needs to be re-envisioned as a company attempts to expand its reach. A new blog post by Mod Girl Marketing, explains rebranding and why it is important for businesses of all sizes to periodically re-work their brands. “What Is Rebranding & Why Do All Companies Eventually Need It?” includes helpful infographics for why it is important for companies to rebrand. To illustrate the importance of rebranding, the post includes a number of examples of real companies of all sizes that rebranded for various reasons. “Developing a brand involves soul searching and sharing your mission through various forms of content,” Mandy McEwen said. “Eventually, every company needs a face-lift. Whether you rebrand in-house or hire a company like Mod Girl™ to help you through the process, it is important to evalu
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